Your Grandma Just Poked You on Facebook, Now What?

I received a phone call a few days ago from a nice man that invited me to speak to a group of senior citizens about the benefits of social media for seniors. From what I’ve heard they’ll be about 40 people, from 70 years old and up to apx. 90 years old. I said yes, without really thinking about it. I’m not getting paid. I said yes, because it felt right.

But then, the minutes after I said yes to the invitation, it felt like my head was spinning. I was seeing old people using iPads everywhere, and I was thinking… what on earth am I going to talk about?

Now, I have come to realize that it doesn’t matter who invites me to speak, I still need to speak from my perspective on things, and use the examples that I enjoy using (yes, I’ll always add a few examples related to pizza). But, I am not going to be very detailed or technical during the presentation, some of the people might not know anything about social media.

The thing is, I’m going to use this blog post to have a conversation with you about what I’m going to be speaking about. It will be sort of a short brainstorming session for me, and at the same time I’m reaching out for some help. And, maybe together, we’ll manage to turn this blog post into a fairly good resource for the benefits of social media for senior citizens.

I’ll probably write an update about what happened sometime next week. Who knows, maybe they all have iPads, and they’re tweeting instead of paying attention to me?

Defining social media

I should probably start out by explaining what social media is, and that it’s all about people sharing and having conversations online etc.. and maybe add some names like Facebook and Twitter, names that they might have heard before.

Some unbelievable stats

I have found some statistics that are close to unbelievable, and in order to explain the impact of social media to people and society, I might show them the numbers.

What happens in Social Media in 60 Seconds?

  • Google: 694.445 search queries
  • Email: 168 million emails are sent
  • Facebook: 695.000 status updates, 510.040 comments
  • Twitter: 98.000 tweets published
  • YouTube: 600+ videos are uploaded (25+ hours)

Interesting fact: If Facebook were a country, it would be the third largest country in the world, after China and India. More than 800 million users, it’s more than twice the size of the US. Facebook accounts for 40% of daily web traffic of all internet users worldwide.

Close to 2,5 million Norwegians are using Facebook, and that’s more than 50% of all Norwegians. That’s just amazing.

I’m not sure how much statistics I’m going to use, because that’s probably just going to be confusing. My point is, a lot of people are using social media, all across the globe.

6 benefits to seniors using social media

I believe it’s important to start as soon as possible to talk about the essense of why I was invited, and that’s to explain the benefits of using social media.

So far, I’ve thought about six fairly different reasons why senior citizens should be using social media.

1. Keep in touch

A lot of senior citizens have a feeling of isolation. I don’t have any stats supporting my claims, but I have read this again and again during the years. By using social media, it’s a lot easier to keep in touch with friends and family, and it’s actually fairly easy to get new friends as well. I have heard about a lot of people who are using Skype to have video conversations with their grand children.

2. Research

I use Twitter for research all the time, especially when it comes to statistics. I find the best infographics via Twitter. If you love gardening (or whatever), I can’t think of a better place to find new tips than via social media (for instance by using YouTube). If you get sick, or experience any type of health issue, you can learn a lot by using social media.

3. Entertainment

When I get old, I’m going to spend a lot of time watching movies and eating pizza. I’m not going to sleep at all, and I’ll probably just sit in bed watch movies all day and all night with pizza and potato chips all over the bed. My wife won’t be happy, but by using social media I can find entertainment all day and all night. Just look at what just happened with Spotify and Facebook, now I get notifitations whenever one of my friends is listening to a song.

4. Share

I love to share, and I believe that most people love to share whatever they are occupied with. Some loves to knit socks, and they love to talk about it, and they love to share recipes. Oh, and family photos, I see that all the time on Facebook. As a senior citizen, you can share your proud moments as a grandma with your friends. It’s getting easier and easier to share photos and to create and share videos as well.

5. News

It’s time we realize that newspapers are going to be different and online. When we think about news, it’s something that’s updated and when we read it, it’s the latest news, and not yesterdays news. Social media is perfect when it comes to news. It can be news from other countries, or local news.

6. Discounts and quality shopping

I have saved the best for last. All the senior citizens I know (I probably shouldn’t say all) are getting very excited every time they can save a penny. When you’re using social media, you’ll find the best discounts from all across the world. It’s getting easier to save money and do some quality shopping (find user reviews). I can add examples as Groupon and Yelp.

Do you have any more ideas about what type of benefits social media can have for senior citizens? Please let me know.

Examples of useful services

I want to add some examples of services that I believe are useful for senior citizens. And right now, I have added three services that I want to mention (I only have 30 minutes for the entire presentation).

Location based social networking

There are services like Facebook Places, Google Places, GoWalla and Foursquare that lets you tell people where you are, and where you have been, and rate different places. If you want company, and you want to be found, it’s very easy with social media.

Discover something new in your niche

I love music, and by using Spotify I discover new music all the time. It’s based upon lists that other people are sharing, and how I am using Spotify. There are social media sites for any niche, and by using them you’ll discover new things. I love to run, and recently I discovered daily mile, where I can connect with other runners and share everything about my running.

The new thing you want to discover might be related to dating. What about stache passions? It’s a social networking and online dating site specifically for singles with a passion for the Stache.

Shopping based social networking

I haven’t used Groupon yet, but I understand its power. When a lot of people group together to buy something, it will be a lot cheaper, and that should be very interesting for senior citizens. But, there are other services that they should consider as well. Blippy is a service where you can see what your friends are buying, or maybe even become friends with people who are buying the same stuff as you are? The same goes for Loopt and Yelp. There are so many services and so little time.

Social Media sites for Seniors

I should also probably mention some of the social media sites that have been created and are targeting senior citizens, and that servies like:

There are probably a lot more sites, but that’s the ones I have found so far.

Your turn

It’s just a question of time before your grandma pokes you on Facebook. When she does, please poke back. Make her proud. But, let me ask you this, do you see any benefits (other than what I have added) for why senior citizens should use social media?

  • http://billdorman.me Bill Dorman

    First and foremost, DO NOT wear the bathing suit to this meeting. These ladies will be all over you; you really will be a guru……..

    Just like a classroom you will probably find different levels of involvement already occurring. The things I would talk about is how easy it is to use; don’t be afraid of technology and how it helps you stay connected with relatives and friends. If you thought reading and books opened the world for you, the internet will take you to space.

    I would talk about the easy platforms first, like FB and what it takes to get started; open an account etc.

    To end the meeting I would still pass the hat just in case somebody there had money. Who knows, it works in church………….:)

    Yes, I am very interested in hearing how this goes.

  • Ruth – The Freelance Writing Blog

    My father-in-law (who is 82) is pretty Internet savvy. He takes risks and explores new things – often, it causes his computer to crash, but I’m always impressed that he persists. He doesn’t use Facebook or Twitter or Google+, but he does Skype regularly. I think that the Internet gives him greater access to the ‘outside’ world than he would have otherwise. While he’s fairly active, it’s not as easy for him to travel or socialize and if somebody could drill down social media to demonstrate ways that it could help him to ‘connect’, that would be a good thing. Jens, I’d be interested in hearing the participants reaction to your presentation. Please keep us posted!

  • http://www.wonderoftech.com Carolyn

    Hi Jens, Okay, I’m still laughing at Bill’s comment (I’m laughing with you, Bill, not at you).

    Jens, this does sound like a Wonder of Tech topic. I was planning on writing an article about never being too old for tech.

    I agree with Bill and Ruth, you will have all different levels of tech knowledge, just as you would for any age. You are very knowledgeable about social media so you won’t have any troubles deciding what to say.

    Are there any Norwegian online coupon sites? Some people like to shop online and everyone likes to save money!

    I would also talk about message boards (the sites you listed may be message boards). Many message boards are still active and it’s a great way to locate people with similar interests.

    IMHO, I would talk about Facebook more than Twitter. Twitter can be complicated with hashtags and acronyms. Facebook is easier to navigate.

    You could also discuss internet safety, such as not opening attachments to email, how to identify spam email messages, not clicking on a link in email messages, don’t give your password out, etc.

    I’m so glad you’re doing this, Jens! May many blessings come your way. :-)

  • http://www.aha-now.com/ Harleena Singh

    Hi Jens,

    Beautiful post!

    I love the stats and they are truly amazing! My case is similar to Ruth’s- as I see my in-laws spend a few hours daily chatting on Skype! My father-in-law is indeed into research work as he is fond of writing books, my mother-in-law prefers talking to her near and dear ones over the net, and prefers that to typing or doing anything else online!

    They do use Facebook as well but just for sharing pictures and writing an odd comment for a birthday or event. I don’t think they would like to venture into anything new at this age or stage- as they seem rather content and happy with just this much. This is again something that has picked rather recently, and they have learnt the way to go about the Internet with a little bit of coaxing from us- but they sure feel lost without it now.

    I think the social media and Internet does help the senior lot as they have reached the stage when they are away from their families or vice versa and this sure does keep them rather involved and busy as well.

    Thanks for sharing :)

  • Craig McBreen

    Hi Jens,

    What Carolyn said :)

    So this is the post you were talking about, eh? First off, good for you saying yes to this. I think numbers 4-6 would really resonate, especially news sites and how tablets make it so easy to read vs. an uncomfortable desktop computer.

    I think the, “If Facebook were a country” fact should be slipped in for sure. You might even get a few oohs an aahs, especially with the Norwegian stats.

    Funny the guy I wrote my post about, Dick is pretty darn internet savvy at 102, so some of these people may surprise you, some well … Maybe you should tell them to get a self-hosted WordPress site :) … “My lord, what did that boy say.” ;)

  • BlessedBklynite

    Hello, I love the idea of seniors using technology. I hate it when some talk about it as if Satan himself is going to jump out of the computer and drag you all the way to hell. Anyway, as a disabled veteran, I think it is very important that not only let them know all the pros that you listed above, but also let them know in your own way of course, that it can be very addicting. This means that they need to remember to take a break every now and then. You can even use this in your presentation, like this, “Okay, why don’t we try that now! Everybody stand up. Just relax and reach to the sky and thank the Lord for granting you another day…” so on and so forth, you know like a little 10 second exercise. They’ll love it. And this will help them remember to take breaks which is more important for them than anyone because they are more likely to develop blood clots at their age if they don’t move around. I hope this helps. :)

  • Eddie Gear

    Wow, that is interesting Jens. I am sure that you had fun speaking. I’ve heard alot about those programs on educating senior citizens about social networks. I am sure that you were a great help to all those who attended.

  • ashley

    I am very interested to hear the participants reaction in your presentation. Please keep us posted! I am sure that you had fun speaking.

  • Klara

    i always skype with my grandpa, who is 90! sometimes he has cant get easy with his pc but about 10years ago i wouldnt believe that he will use a computer to communicate with others. he is also on facebook and tries to search for his friends who are still alive. i find it very sweet when i see a granny with an ipad in the park:)

  • Kai

    I have landed in a similar situation myself Jens. Yesterday I set up a Facebook page for the gardening society of Halden, Norway(Hageselskapet Halden). They have members representing all age groups, but, quite a few are seniors with limited Facebook experience. However, my impression is, they are very eager to get started. So, I have offered to give a short (30 minute) introduction for free to the group. Right now, I’m dizzy like you were. I will use your post and would like to discuss this with you before the session with the gardening enthusiasts. One question I got already from an older member: “I have clicked the Like button, but now what do i do?”. Aloha!

  • Tomek

    WOW, I knew Facebook was big, but those statistics blew my mind away….amazing! We should calculate now the cash equivalent of the time people spend on Facebook, lol :p
    Tomek

  • http://slymarketing.com Jens

    I won’t wear the bathing suit, after your comment at Ameena’s, I’m not sure if I’ll wear it ever again :) And speaking about weather, I wish I was living in your neighborhood right now, wow it’s getting cold here.

    I haven’t thought about talking about how easy it is, that’s great advice. I was a little worried that I was going to get too technical, but saying that it’s easy and how fast it is to start using, that’s a brilliant idea.

    I’m not sure if I’m going to mention all the other platforms, because Facebook is the only one they need to know about, at least for now.

    Thanks a lot for your comment Bill, it made me laugh out loud and I get some good tips as well ;)

  • http://slymarketing.com Jens

    Hi Ruth,

    I was impressed with my dad who’s 70 years old and started using a computer for the first time about 2 years ago. Now he’s on Facebook as well. His computer crashes all the time too, and I just wished he could buy a Mac instead :)

    I haven’t used Skype much, but that seems to be one of the best ways that seniors could connect with their friends and family online.

    Thanks a lot for your tips.

    I’ll let you know about the reactions to my presentation.

  • Eugene

    Hey Jens, funny timing. My great-uncle just befriended me on Facebook 2 days ago. He’s in his 70s.

    I think it’s awesome when senior citizens don’t settle for what they’ve known all their lives and try out new things. This great-uncle of mine is into all sorts of stuff. He watches TV online. He talks to his daughter on Skype because she lives in Israel. He loves trying new technologies…it’s pretty cool.

    I heard a crazy stat about the amount of video uploaded to YouTube each day. I wish I could remember it exactly. But the amount of DAYS worth of video uploaded each day is nuts. The internet is out of control man! :)

  • http://slymarketing.com Jens

    I’m still laughing at Bill’s comment, and I read it yesterday :)

    This is a Wonder of Tech topic. I was just helping you get started :)

    I’m not sure about the Norwegian online coupon sites, but I know that Groupon is growing in Norway, but there are probable some sites that I’m not familiar with.

    I have thought about adding discussion forums as well, but on the other hand, I’m not sure if I should mention too many sites and services. That might just be confusing to them. Maybe I should stick to Facebook and Twitter?

    Thanks a lot for all your support Carolyn.

  • http://slymarketing.com Jens

    Hi Harleena,

    This is interesting, because it’s not just age, but gender as well. I believe that even though you are a senior, men and women will have different reasons to use social media, and people are different, so there are probably a lot of different reasons why they should be using social media.

    What I’m thinking right now is that I should focus on a few services, maybe Facebook and Skype, just to illustrate how you can use them, instead of confusing them with all the various types of social media.

    Thanks a lot for your awesome help.

  • http://slymarketing.com Jens

    Hi Craig,

    This is the post I was talking about. Actually, I wasn’t sure what I was talking about. I didn’t know what it was going to turn into, especially since I’m still thinking about what I’m going to be speaking about. I know that I need to focus, and not confuse them. And that’s what I’m struggling with right now.

    I remember Dick, and that’s amazing that he’s even internet savvy at the age of 102. I hope you’ll feature him in more posts. I loved reading about him.

    Thanks a lot for your help Craig.

  • http://slymarketing.com Jens

    Addiction. That’s something I haven’t thought about adding to my presentation. I believe that I have been too occupied thinking about that most of the people probably don’t know a lot about social media, and they probably have never even tried Facebook. But, you’re absolutely right. Even though many of them might not be on Facebook (or any of the other social media sites), I should talk about some of the “dangers” and addiction is one of them. That’s for sure.

    Thanks a lot :)

  • http://slymarketing.com Jens

    Hi Eddie,

    The presentation is this monday, so I’m still thinking about what I should be saying. I’m going to be working during the weekend, as I haven’t had the time to start creating the powerpoint (or in my case the keynote).

    Thanks.

  • http://slymarketing.com Jens

    Hi Ashley,

    I’ll let you know about the reaction to my presentation. I’ll probably write a post about it during next week :)

    Thanks a lot for stopping by.

  • http://slymarketing.com Jens

    Hi Klara,

    That’s awesome. I’m so impressed with people who start using technology like this when they are retired. My grandpa retired because he had to start using computers. He didn’t want to be a part of it.

    Thanks a lot for sharing. My wife’s grandma just bought an iPad, she’s 80 years old, and we’re using FaceTime to talk to her :)

  • Craig McBreen

    The fewer the topics the better, that’s for sure in any speech. I honestly think the basics you’ve outlined are great. I’m sure you’ll slip some humor in, that’s always good … as is a pizza reference or two :) Show them your Kindle, I’m sure they would dig that.

  • http://slymarketing.com Jens P. Berget

    That’s an awesome advice, now I have both a kindle and an Ipad that I can show them. Brilliant :)

    Thanks.

  • Erin Read Ruddick

    Jens,

    While I appreciate your enthusiasm for this project, as a US expert in marketing to baby boomers and seniors I was disappointed in this post. Since you asked for suggestions, here are 5 based on our extensive research into social media and 50+ consumers.

    #1 People over 50 are highly educated and aware. When you are defining social media, don’t overlook blogs and emails. Both are used extensively by Internet users of this age.

    When my agency conducted a national survey of baby boomers and beyond, we found that the older you were, the more likely you were to see email as a social platform. And email is the top online activity of older people. (Stats and a pretty graphic at http://bit.ly/njJM6z.)

    #2 The statistics your older audience will want to hear are those that relate to them. So don’t tell them about Facebook without telling the how many people their age are using it. Yes, use of Facebook by 60+ers has grown exponentially. But more people of all ages send email, use a search engine or bank online than use a social networking site every day.

    Please don’t avoid statistics because you fear they’ll be confused simply because they’re old. That’s patronizing. Just share stats that are relevant.

    Here’s one source – Pew Internet data on online activities by age. Based on Americans, but would likely translate to your audience: http://bit.ly/qjkPwX.

    #3 The benefits of social media for senior are pretty much the same as they are for any one, of any age. Even career benefits shouldn’t be discounted; more people are postponing retirement or pursuing second and third acts. Social networking offers advantages for entrepreneurs who are 17+ or 70+.

    When talking about benefits, be sure you’re sharing research rather than “me-search” – anecdotes and assumptions. Research tells me your future is not in pizza and 24-hour TV. I work with elders day in and day out. The first thing they say is that they are busier than ever!

    BTW, you’ll find some insights regarding what online/social entertainment elders DO like (games) and what they DON’T like (the “fishbowl effect” of things like Spotify) in our eBook.

    #4 Don’t dismiss the concerns of elders about privacy. It’s the reason so few 65+ers do use location based services or other reporting-style platforms.

    #5 Your list of social media sites for seniors is not a strong one. TeeBeeDee shut down over a year ago. Eons originally targeted baby boomers. When they discovered people don’t socialize based on age alone, they opened up membership to anyone over 13.

    For thoughts on why age-based social networks like Eons don’t work while connection-based networks like Facebook do, I recommend you read Chuck Nyren’s excellent post: http://advertisingtobabyboomers.blogspot.com/2007/07/sleepy-baby-boomer-internet-villages.html

    Older people join social networks because of offline connections. Those friends and family members aren’t limited to a specific age, so the platform they choose (primarily Facebook) won’t be either. How about suggesting social networks devoted to their interests – travel, gardening, culture, books …

    Thanks for giving us all an opportunity to share suggestions.

    I invite you to download our research – http://www.creatingresults.com/SocialSilverSurfers. You might find some insights that can help you deliver an even more powerful presentation on Monday.

  • Craig McBreen

    Looking forward to your report :)

  • http://adriennesmith.net Adrienne

    Hey Jens,

    So what’s the deal with you and Bill? You’ve got my curiosity up for sure.

    I think that’s really cool. My Mom is 86 and she emails a lot and uses Skype. I’m trying to get her on Facebook mainly because my nephew is working on a cruise ship and that’s where he posts all his photos and what he’s up to when he doesn’t have time to sit down and write her a long email. She doesn’t get to see them until I come over and can sit down and go threw them with her. She’s gotten rather computer savvy. Oh sure, she still has her moments but I’m so proud of her.

    I think you’ve done a wonderful job at going over some points they may find helpful. Unless they’ve been online at all, a good bit of it will be over their head. Guess you should save time to go over some points if they need more clarification.

    Can’t wait to hear how this went Jens.

    ~Adrienne

  • http://www.aha-now.com/ Harleena Singh

    You are most welcome Jens!

    And yes, that would be a better idea- as seniors in general prefer sticking to just 1 or 2 types of social media as they find it tough to manage so many. However, those who do get the hang of it once they start liking or using more of it, may venture into other areas as well.

    Guess, it would be better if you spoke of Facebook and Skype at first, which are simpler to use and something that they would like, as it would be useful for them- as they can connect to people quicker.

  • Asim Jofa Lawn Collection

    The post is absolutely great! Lots of great information and inspiration, both of which we all need! Also like to admire the time and effort you put into your blog and detailed information you offer! I will bookmark your site!

  • Samuel Joshua

    Hey Jens!
    First of all i want to congratulate you for taking this great opportunity of preaching about social media benefits to a senior citizens.You have covered almost each and every point here and i have seen some great suggestions in the comments too.One thing which i want to add is that many times our senior citizens have some unfulfilled desires in there minds,which they wasn’t able to complete in there young time period due to some sacrifices for there family or anything else.And by desires i mean some sort of hobbies like painting,vocaling,knitting,collection of amazing pics,book reading etc.So what you have to do is to provoke them for bringing that desire out from there minds and hearts and tell them about the feature of “Facebook” which is called “Create your page”…Tell them to create there own page on FB and suggest them to put there all the knowledge related to there unfulfilled desires on that page.Tell them by doing this they can spread there knowledge through out the world and interested people will came and like that page and even share more on that topic.So by doing this they can explore there hobbies and knowledge and can get more engaged.It will provide them more confidence and the joy for satisfaction.

    Thank you for sharing about such a great,valuable and interesting event.We all are really curious to know about there reactions.After the completion of this presentation,please share that too with us Jens.

    Good Luck and God Bless!!

    With Regards!
    Samuel Joshua

  • Nik

    Hi Jens,

    I can see a lot of evidence in my own family. We live all over europe so we stay in touch using social media and yes most of the seniors in our family are actively using it.

    I think its great, my dad even started his own blog!

    Nik

  • Adams

    Social media ranks as a top strategy. I’m thinking of Facebook in particular. This material really intrigues me and lots of questions are popping up.

  • http://slymarketing.com Jens

    I have also been thinking of adding Twitter as an example, but my focus will be on Facebook. Almost 55% of all Norwegians are using Facebook, that’s an amazing number. So the chances are that most of their friends and relatives are already using Facebook.

  • Jens

    That sounds like something for me. I’m going to be focusing on gardening from now on. I want my own green house, and grow my own vegetables. I think I’ll have to join the page. Let me know when you’re ready for the discussion. I’m ready, and will hopefully have lots of experience after the presentation :)

  • http://slymarketing.com Jens

    Hi Tomek,

    The numbers are incredible. I had no idea either. People spend a lot of time on Facebook. It seems that every time I look at people when they’re on their computers, they’re on Facebook :)

  • Jens

    Hi Eugene,

    That’s awesome. My dad is 70, and he’s my friend on Facebook. I have just bought an iPad for my wife’s grandma, and she’s 80. Seniors are really getting the hang of technology. I agree, the Internet is out of control :)

    I can’t remember where I read it, but I read somewhere that we’re almost out of capacity on the Internet. It’s going to be interesting to see what’ll happen if nobody gets access to the Internet for a while :)

  • http://slymarketing.com Jens

    Hi Erin,

    I’m sorry that you’re disappointed by my post. It was just a way to get started with a discussion i no order to get some help (and discussion) on the topic. And this was a lot of help for me. Thank you so much for all your feedback. I’m going to use a lot of them in the presentation. When it comes to the group of people I’m presenting this for, all of them are 70 years or older, and many of them are 80 years and more. I heard that a few of them are even more than 90 years old.

    It’s going to be very interesting to speak to them, and I’m going to ask them many questions to see how active they are online and when it comes to social media. I have never spoken to a group of elders (other than one at the time) about this topic before, so I’m really looking forward to it. My dad is 70 years old, and he is busier than ever. But, I have talked to many of his friends and they’re not busy at all. To me, elders are ordinary people, some are busy others are not. But, this group of people have all been political active, it might be helpful when it comes to the type of examples that I’m going to be using.

    By the way, do you think that people 70 years + in the US and in Norway are comparable?

    Thanks again for all your helpful tips.

  • http://slymarketing.com Jens

    Hi Adams,

    Thanks a lot for your feedback :)

  • Jens

    Hi Asim,

    Thanks a lot for your feedback. I hope you’ve bookmarked my blog, because I’m going to publish some really awesome information that I know you’re going to like :)

    – Jens

  • http://slymarketing.com Jens

    Bill started it, that’s all I can say :)

    Wow, your Mom is 86 and she’s using email and Skype, that’s awesome. My wife’s grandma is 80 and I just bought her an iPad. She’s using it every single day, and we talk to her a lot using FaceTime, and that works great. But she’s not on Facebook, at least not yet.

    I think I’ll start out by asking them if they’re using social media at all. And, I’m going to open up for questions during the presentation, this way it will be easier for me to understand if what I’m saying is making sense at all :)

  • http://slymarketing.com Jens

    Hi Nik,

    Wow, your dad started his own blog. That’s awesome. My dad would never do that, but he’s on Facebook. I find that amazing. He bought his first computer just two years ago, and had never even used a computer before that.

    Now he’s spending hours every day online :)

  • http://slymarketing.com Jens

    Hi Samuel,

    That’s awesome advice. I haven’t thought about telling them about creating a Facebook Page, but you’re absolute right. This might make them eager to get started. My dad is 70 years old, and he’s busier than ever. He spends all day with his horses, and that’s something he didn’t start with before he ways way past 50. So I absolutely agree that hobbies is an important part of social media.

    Thanks again for your awesome tips.

    Jens

  • olatoun-graceny

    I LOVE THIS ARTICLE…. YOU ARE SO RIGHT THIS OLD PEOPLE WONT STOP AMUSING ME NOW MY UNCLES AND DAD ARE ON FACEBOOK ITS FUNNY TO ME1.

  • Jens

    Thanks a lot for the feedback. Almost everybody I know are using Facebook, no matter how old they are. If they’re not using Facebook, they are online and using Skype. It’s amazing :)

  • olatoun-graceny

    yes u are right wishing u the very best in ur presentation…. looking forward to feedbacks…

  • Joe

    I think social media is an really nice way to go for senor citizens finding entertainment and relationships.Senior citizens have asset of experience and youth has asset of time.we can really work out for the community with this.senior citizens can also get some good earning through social media.

  • Ana

    I think that you have made a good structure for your presentation. I would use statistics but only through the examples such as Facebook being a country and such. It’s not because they won’t understand you, it’s because it has more meaning. 650,000 means nothing to me. But “almost as big as China” gets my attention. I bet there are a lot more people like me out there!

  • http://slymarketing.com Jens

    Thanks a lot. I am very satisfied with the presentation, and I will be writing a post about it in just a few days :)

  • http://slymarketing.com Jens

    Hey Joe,

    I know that I’m going to really enjoy social media when I become a lot older. It’s so fascinating that we can talk to people all over the world anytime and from anywhere. Senior citizens are become aware of this opportunity too. I’m going to write a new post about it in a few days.

  • http://slymarketing.com Jens

    Thanks a lot for your feedback :)

  • http://slymarketing.com Jens

    Hi Ana,

    That’s exactly what I did, and that got their attention :)

    Thanks a lot.

  • JonGabel

    Teaching the older generation or our grandma or grandpa will really take much patience and heartfelt dedication to let them follow you. Once I remembered with my call center experience since we handle technical aspect of giving instructions as well to callers who can’t activate their phone we get to have a lot of calls on this and a few of them are from the older folks. Sometimes we become so harsh though of course our customers doesn’t know it, we of course put it off mic or mute button pressed. to the very little thing of turning on the phone they needed such a very human care. it felt kind of off when we talk about it and we are so super “As if” but if you come to really ponder and think of it hard this people call us because even if it may sound like they are from nowhere that didn’t know this devices but then again we should be open enough to give them instructions the best way we can to reach out to them. We may end up on a 1-2 hour call or even longer but the thought of having to end it with a satisfied customer and being able to get what was requested is the true essence of customer service.

  • Bruker

    i dont know what is the relation between your title and article but really read worthy.

  • Arjun Rai

    Really good piece of content and i enjoyed it a lot and shared this link on my G+ and facebook profile

  • Arjun Rai

    You did a good job Jens because i think facebook is much popular yet as comparison to twitter.

  • Shine

    That’s true. Old people need exercise and fresh air and if they get used to using the computer, they’ll be finding excuses now not to go out and just sit in front of their computers. Computer is really addicting.

  • Katherine

    I’m still educating my mother about computers and internet. She doesn’t seem to “get” it yet. :) She’s 80 years old.