sly : marketing

Why are we Always Copying Successful Sites?

I have seen so many sites that are copies, almost identical to an original successful site. Earlier today I asked myself this question; why are so many people copying successful sites? The only answer I have found is that they do it because itīs a lot easier than to come up with a brand new idea.

When we know that a site is successful, many people ask questions like “why didnīt I think of that?” (at least I do that). And when we didnīt think of that, the next best thing to do is to copy exactly what they (the people behind the successful site) are doing, and then we (the copy cats) will also become successful. Itīs not that easy and I do believe in original content and new ideas, but sometimes you can become successful by copying a successful site.

I think that the easiest and cheapest way to benefit from others success is probably to buy a similar domain name. This way, people will have an easier time to remember your domain, and they understand that your site is similar to the original site. And if they like the original, they might like your site as well.

For instance, You Tube is probably the most successful online video site (at least that I know of). I did a little research to see if anybody had “stolen” the YouTube name and tried to benefit from it. I found many variations of the name with similar contents. “We all” think of Tube as something to do with videos now, a lot of people have tried to benefit from this.

Here are some of the examples (I am not linking to them, but just do a search on Google and you will find them all):

… and there are many more. The site I actually enjoyed the most from my research is ViralVideos.com, but unfortunately it didnīt have the Tube in the name 🙂



3 responses to “Why are we Always Copying Successful Sites?”

  1. Brenda Haley says:

    I could not believe how much I was affected hearing him sing his first song. I don’t listen to opera, I am strickly rock and roll. Yet, I have listened to him sing 10 times, and am still struck with awe and goose bumbs every single time. I am stunned that it is possible for anything at all, espesially opera, to give me goosebumps over the internet.

    I can only imagine in a small measure, what it must be like to hear him sing live, and wish I was lucky enough to have had heard him. I am so very happy for him, to finally have a chance to sing opera. It must have been such a strong yet unreachable (so he believed) passion to sing. It is like a fairy tale story for the world. I believe his story and his magic has reached very far.

  2. Jens says:

    I 100% agree. I am not a fan of opera, but Paul Potts was great and everything about him was just awesome.

    It was so fascinating to watch, it would probably have been more fascinating if I actually had watched the show. I have just seen the videos that has been posted on the Internet…

    I consider myself a fan of Paul Potts, and I am really looking forward to see what will happen to him next.

  3. Jude says:

    I understand the production machine. That does not negate in any way for me the beauty of Paul Potts voice. You pick a part a man who has led a quite unassuming life. Too bad for you that you can’t just close your eyes and listen to the beauty of his singing.

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