sly : marketing

The Information Paradox

We need information to make the right decisions. If we don’t have enough information, we tell ourselves that lack of information is the reason why we didn’t make it, and why we’re not satisfied. It’s the reason we can’t make things work.

We need information to be in control. If we at some point understand that we don’t know, we feel left out.

On the other hand. It’s hard to stay focused and give full attention when we have too much information. We don’t need irrelevant information, even though sometimes it feels good to know «everything».

It’s the right information, and just enough information that we really need. And, we need it at the right time. We need a method to filter the information and the communication, at the same time, we really would like to know «everything».

Slack is a messaging app for teams. And, it makes a good solution for helping you with the information paradox.



16 responses to “The Information Paradox”

  1. Christo says:

    Hi Jens.

    I replied via email but decided to come visit your site again. I absolutely love how clean and minimalistic your site is – and fast too! What a pleasure. I think it links in to your “just enough” information approach. Your topics are short and to the point, and encourages engagement. (love the reply by email too)

    At the same time, I go to your “All posts” section in the menu, and find many many many articles. The result? I go away because it is just “too much information” to process, despite it being clean and clear – which is straight to your point. I wonder if your “all posts” should rather show “all categories”, that way the reader can read further in a category, thus eliminating options which are not relevant at the moment. These days it seems like (condensed) information has turned back into data again…

    Anyway, thanks for your posts and all the thoughts. Love your stuff!

    Best regards,
    Christo

    • Hi Christo

      Thank you! Yes, I agree with you. I have been looking at my «all posts» to see how I can make it better. I’m not a coder, so I don’t know exactly how to do it myself, and even though I have found some good plugins, I still haven’t found exactly what I should be doing with it. I really appreciate your suggestions, and I’ll be making adjustments soon (very soon).

  2. Christo van Zyl says:

    Hi Jens,

    Agreed. These days our problem is not the lack of information. Our problem is too much information. We need a way to filter the too much to just the relevant. At work we are running 75 simultaneous projects. It seemed impossible to manage until we created dashboards that show just the right information in the right way. On the other hand, a good CIO once told me that the reason he is so successful is because he is able to make good decisions with at most 70% of the info. We require both: good decision makers who can process with just limited info, and good people to distill the information into the relevant. Thanks for the post.

  3. Angela says:

    hello,thank you so much for that post,it is great to have the specific and right information that we need that is the best thing.

  4. Friend says:

    Haha, ironically, I find Slack to get very out of control once you introduce Giphy wars! 😉

    Nice, short and to the point (and Slack is awesome, mate).

  5. Josh says:

    Too much information is just as bad as not enough, especially if you don’t understand what you are looking at.

  6. Tim Bonner says:

    Sounds like a useful app Jens. As there’s only me in the team, it might be overkill for me though :-).

    I’ve found since I’m more choosy about the blogs I subscribe to by email and RSS I’m more satisfied with the information I’m taking in.

    Sometimes I felt overwhelmed by emails coming in to my inbox and had to unsubscribe from many lists because of it.

    Now I’m finding Feedly is becoming like that too. It may be time to cut back on RSS feeds too.

    I haven’t found the right balance of information yet I want from blogging but I’m getting there.

    • Yes, slack is an app for teams, and it’s the one I’m using for the car dealership right now. We’re apx. 60 people and it’s hard to keep everyone with just the right information.

      I’m still testing different methods to get information from blogs and from the people I want to read more about. I am using both RSS and email, but now just from a few blogs and a few people. I used to get notifications all the time. And, I am setting a schedule for when to communicate with other people and when to read. I’m using a calendar for that and Timely (that’s a system you should test, it’s a free version as well).

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