In order to be successful, you need to constantly:

- refine and optimize your online marketing strategy
- refine and optimize your site navigation
- refine and optimize your content

Think of Google analytics as a thermometer for your website, it helps you check and monitor your online health. Without it, or a similar web analytics system, it's close to impossible to understand your visitors and why your visitors are leaving your website after viewing only one page.

How to setup your google analytics account in 5 minutes

Let me start by saying this; you should use Google Analytics. If you haven't already, sign up today. It's one of the most powerful tools for any Internet marketer, it's completely free, and it's fairly easy to use. You can set up your account in just a few minutes.

Let me take you through the process.

I wrote yesterday that today was the day for my very first Facebook marketing campaign, and that was the plan until I couldn't find the time to actually do it. Now, I am telling you that tomorrow will be the day.

I did something else today, something related to the marketing campaign and something very important.

In fact it's so important that I need to tell you to start with this before you start with any Internet marketing campaign, this is not only related to Facebook.

I have been using Google Analytics for a while now, but recently I discovered that it is possible to share your statistical reports with other people. This can be interesting if you are running a website with more than one author or more than one webmaster.

It's really easy to share your Google Analytics reports. Just do the following:

Click on the website you want to share, that's if you have more than one website.

If you are not using Google Analytics for statistics on your blog / site, I recommend that you sign up for it now and start implementing it. It´s a great tool, it´s completely free, and it got some great features and I will be highlighting one of them right now.