At the college where I work, we write press releases whenever we have something we would like people to know about. The reason we do it, is because a press releases is a powerful method to promote what we do, and the publicity we get from them are awesome.

Here are 12 tips that I use when I write press releases:

Tip #1: When you write a press release, write it for the media, not your customers. Give journalists and editors the five w's: Who, What, Where, When, and Why.

This 16 year old kid from Australia might be a genius. Corey Delaney was home alone, he invited a few friends over and decided to throw a party. Well, the party got out of hand and more than 500 people showed up and the neighborhood was kind of destroyd Now, this is not why I think he might be a genius. The reason I am thinking this is for what he has done after the media showed up.