sly : marketing

Should you start using Mashable?

I have been reading a brand new report from the social powerlinking course, the report is about a very interesting social media site called Mashable.com.

According to the report, Mashable was launched in 2005 by Pete Cashmore, who started blogging about the trend of mashups.

A mashup is a website or application that combines content from multiple sources into a single, integrated experience for the user.

The report tells the story of how Pete Cashmore launched the site and how he is now earning a living from Mashable, and it goes in debth on how by using MashCodes, you can add instant viral marketing tools to your sites and how you should be using Mashable to gain traffic.

You can submit a story to Mashable, but it’s quite different than the other social news sites, the only way to submit a story is by emailing it to them (use mashable@gmail.com). It sounds a little weird to me that this is how they receive stories, but I guess it works. And why the gmail address?

I think that one of the most interesting features of Mashable is the grid. This is a place where you will find clickable icons leading to many other social media sites. If you click on one of the icons, you will find a lot of other members of Mashable that are also members of the social media site you just clicked on.

The grid sounds like a great feature for social networking. Where you will find friends across the world of web 2.0.

Another interesting feature is the marketplace. Where you can buy, sell or trade things related to web 2.0. My guess is that if you are interested in getting a new application developed for Facebook, you can place an advertisement at Mashable and hopefully you will be contacted by people interested in developing it for you.

… and of course it’s the Mashtracker, a feed page which tracks interesting social news stories.

Anyway, the report is great and I should probably join Mashable and start testing the community. It looks like it can be a great way to get more traffic and more friends with the same interests.

But since you should be active and vote on interesting stories and news, and find new friends and write comments, I am not sure how many sites like Mashable, Facebook, MySpace etc. that one person can manage at a time without having to spend too many hours a day online.

Mashable is definitely a place you should join if you are interested in web 2.0, but I am not sure how easy it is to drive traffic from Mashable to your websites.

Do you have any experience with Mashable?



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