sly : marketing

Pinterest marketing strategy

I’ve been speaking to a group of people about traffic. I’ve told them different ways to get it, and different ways to create a marketing strategy. One man started asking questions about Pinterest. I wanted to tell him that I do have an account on Pinterest (@berget). But, that’s about it. I don’t have a Pinterest marketing strategy. In fact, I hardly get any traffic from Pinterest at all. It might be the pictures, or maybe not. He didn’t ask me about it; so I didn’t tell him.

Pinterest marketing strategy

Now, listening to Focus@Will, while writing, I’m adding new words to my brand new Pinterest marketing strategy. Words like;

I know, it’s not much of a Pinterest marketing strategy at the moment; but, like I said, so far I’m not receiving any traffic from it. I’ve nothing to lose, and everything to gain.

The One Goal of a Pinterest marketing strategy

I didn’t think that I would get a lot of traffic from Pinterest. That’s why I didn’t create a Pinterest marketing strategy in the first place. Now, seeing how much traffic some of my friends are receiving, I need to do something different. I know that now.

On the other hand, traffic isn’t something that motivates me. I need more. I’ll be adding different types of images to see if it attracts different types of people. I’ll be analyzing the traffic; first to see if people will show up on my site from Pinterest. Then, I’ll be improving the images and add hashtags, and find the best headlines.

But, the one goal for me, is to attract people to my newsletter. I want people to connect with me.

Now, finally, let’s discuss you.

Do you have a Pinterest marketing strategy?



5 responses to “Pinterest marketing strategy”

  1. Hi Jens,

    I hopped onto Pinterest today.

    Right now I’m following blogging and travel boards, but I may change things up over time.

    I’ve heard about some crazy conversion rates and it seems like folks are flocking to this network in droves.

    Better hop on board, methinks 😉

    Thanks Jens.

    Tweeting from Fiji.

    Ryan

    • Hi Ryan,

      I understand why you’re following travel boards 🙂 I bet you could dominate Pinterest with all your awesome pictures from your traveling. Looking forward to seeing what you’ll come up with.

  2. Tim Bonner says:

    Hi Jens

    I don’t have a Pinterest marketing strategy. I pin my posts there and visit occasionally but that’s about as involved as I get. My wife on the other hand loves Pinterest because it’s all about the visual aspect and she’s an artist/art teacher by trade.

    I decided a few weeks ago that I would concentrate on Twitter until Meshfire brings on board more social media platforms. I’m missing out on traffic from other sites but if I don’t enjoy being part of something I’m less likely to be active there. At least, that’s my reasoning.

    Pinterest for me just isn’t very interesting!

    • Hi Tim,

      I really enjoy looking at pictures on Pinterest, but that’s about it. I haven’t done enough to get any traffic from it, and I’m not sure if I will either. Like you, I am focusing on Meshfire at the moment, and it’s working, that’s how I’m getting traffic from social media.

      I’ll keep using Pinterest, and I’m working on a marketing strategy, but not sure how I’ll be doing it. At least not yet.

  3. I just followed you Jens. I’m trying to build something from there as well as I know how good the traffic from Pinterest is but as with other networks, I really need to focus a lot of energy on it. Let’s see. 🙂

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe: rss | email | twitter | +