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OptinSkin – I Made My Buying Decision in 3 Seconds

OptinSkinI know that I shouldn’t be spending money right now. I’m starting a business, and I need to focus. But OptinSkin changed my focus in 3 seconds.

I’m doing the best I can to build a strong mindset, and I’m almost ready to launch the Norwegian blog. But, I want to tell you a story about what happened to me a few days ago. I won’t go into too many details, but let’s just start with a confession.

I couldn’t help myself. I spent $47 on something that I really didn’t need to buy. The buying decision was about three seconds long. And a real shocker to me. I don’t buy many things, and I usually think way too long about if I should buy something or not.

So, what happened was that I bought a wordpress plugin called OptinSkin. I visited OptinSkin as soon as I noticed a link in an email. I looked at a headline and a few templates, and it felt like I made the decision to buy in just 3 seconds. I bought OptinSkin, and watched the sales video later (you can watch it below), and not once did I think that I really didn’t need OptinSkin. But I really don’t need it. I just wanted it.

WPSubscribers is similar to OptinSkin, and I have been using it for a long time. I’m very satisfied with it, but OptinSkin is also different. I know that I really didn’t need to buy it, but there’s a few reasons why I bought it, and why I believe that OptinSkin is worth every penny.

There are four reasons why I felt an urge to buy it as soon as I noticed it, and I’m not including the fact that they’re saying that the price is the launch price and will be going up fairly soon (they all say that), and that OptinSkin has a 60-day money back guarantee (most services is offering a money back guarantee).

No, there are four things I noticed right away. And, after using it for a few days, I’m even more impressed than from looking at the video (by the way, I’m easily impressed).

The Official OptinSkin sales video

Before I start telling you more details about OptinSkin, I’m thinking that you might want to see the video, and see for yourself what OptinSkin is. Here it comes (remember, this is the official sales video):

That’s it. OptinSkin is a wordpress plugin to help us get more subscribers and to get more people to share our blog posts.

OptinSkin and the four reasons why I made an ultra-fast decision to buy

There are many reasons why I shouldn’t have bought OptinSkin, and the obvious reasons are that I have a similar plugin called WPSubscribers, and that I have been testing many different optin-boxes, and that I really need to start saving money. But, still, it took me about 3 seconds before I made up my mind and I really wanted OptinSkin.

OptinSkin has Split-Testing

I have been using split-testing at AWeber for my newsletter. And it’s a very powerful feature. This means that I can be testing various optin-forms, to see which one that works best. For instance, I can use the same forms, but with different headlines, or different colors, and get detailed statistics on which ones that helps me get more subscribers. And, I can do this in order to create better and better optin-forms and increase my conversions.

OptinSkin has many beautiful predesigned templates

I am terrible at design, and when I looked at the 18 different designs on OptinSkin, I started smiling. I already had a beautiful optin-form installed, but looking at the designs and the fact that I can customize everyting and even add my own designs, OptinSkin was just what I was looking for.

Detailed Statistics from OptinSkin

There are statistics on how many times each of the optin-forms have been shown to my visitors, and there are statistics on how many times my visitors have subscribed to my newsletter. It’s easy to see the conversions. And, I really enjoy statistics. I still watch my webstats on Clicky every single day (not a good thing, but it’s an addiction).

It’s very easy to integrate OptinSkin

I realized that I can place the optin-boxes anywhere on my blog with one click. OptinSkin is a very advanced plugin, but it’s easy to use. And it took me no longer than five minutes to create my first optin-form, and started to see people subscribing to my newsletter. For instance, I can place the forms above the title, above the first paragraph, or below every single post, and I can make it sticky at the top (when you scroll down), and so much more.

I have been using affiliate links in this post. I’ll earn money if you buy via my links. But, that’s not the reason why I decided to share my experience. I did it, because I want to show you that the buying decision is all about what we want, and not about what we need. OptinSkin is proof of that.

Have you seen OptinSkin before?

36 responses to “OptinSkin – I Made My Buying Decision in 3 Seconds”

  1. Keith says:

    I always say, buy what helps your biz! I just signed up for a $199 per month SEO tool (SEOmoz), but I use it to make money, well worth it!

    Too many times I see business start ups (especially online) trying to do everything cheap or free, it just doesn’t work that way.

    • That’s something I need to learn. I’m working hard to get the right mindset, and to understand what I need to do in order to drive my business in the right direction.

      It will probably take me a long time before I dare to sign up for something that costs as much as $199 a month, but I’ll eventually get there 🙂

  2. Joe says:

    Hi Jens,
    I bought it too. I also bought it on an impulse when I saw it in a tweet. I was adding an opt-in form for my blog and working on a landing page when I decided to go this route. I’ve been having an issue with it and using it in Mozilla, I’m not sure what it is but I’ll let you know. Great post my friend.

    • Hi Joe,

      That’s interesting. I usually don’t buy on an impulse, but this time I couldn’t let go 🙂

      Let me know about your issue. So far, I haven’t had any problems at all with it. What I have been thinking about is that it should be possible to add our username to Twitter, so we’ll be notified when people retweet our posts… but that’s the only thing I’ve found that I’m not 100% satisfied with. On the other hand, I haven’t tested it on Internet Explorer, so I have no idea how my optin forms look on IE 🙂

  3. Ileane says:

    Jens, I also jumped at the chance to buy this plugin!
    My experience was a little different though because I saw Pat Flynn’s video and he also had a bonus offer of 5 extra skins. I started placing my order before the video was finished playing LOL! I love it.
    Best wishes on getting your ROI out of Optin Skin.

    • Wow, that bonus sounds awesome. There are 18 beautiful skins, but I know that Pat Flynn probably made some even more beautiful skins.

      What I’m doing right now, is that I’m going to use the split-testing feature, and focus on getting new subscribers (by removing things in my sidebar).

      Best wishes to you as well and I’m looking forward to hear about your results with OptinSkin 🙂

  4. Carolyn says:

    Well done, Jens. Sounds as if you made a wise investment. I think it makes sense for you to have control over your opt in designs.

    Good luck with it!

    • Hi Carolyn,

      I am not sure if the decision to buy was such a wise one, but it wasn’t such a huge investment. But, I should start thinking the way Keith commented, does it help my business? I’m not sure if it does, but I love the plugin 🙂

  5. Eddie Gear says:

    Hey Jens, this looks really awesome. i guess it would save a lot of time for the not so techie bloggers. I had a very similar project in mind, however only for Genesis powered blog. I guess This plugin covers all the frameworks on WP.

    • Hi Eddie,

      Thanks a lot. Yes, this saves a lot of time for me. And, I especially like the fact that I can do split-testing to find the perfect combination with design and words that works. You can still do your project, I believe there a huge market for this type of plugins… but it should be easy and look beautiful 🙂

  6. Sergio Felix says:

    Hey Jens,

    I really like the simplicity and good looks of OptinSkin.

    My thoughts are that anyone who struggles with code (be it CSS or PHP or whatever) should be getting this plugin and save time and money already.

    Normally the forms provided by e-mail autoresponders tend to be a bit ugly and you get the same thing everyone else’s unless you go the adventurous way and create them yourself.

    My only wonder here is, did you get the plugin from Pat and his bonus?


    • Hey Sergio,

      I am terrible with CSS and PHP, I’m even terrible with html 🙂

      I don’t understand why companies like AWeber won’t create beautiful optin-forms for their customers. I simply love AWeber, but I won’t use any of their optin-forms, that’s for sure 🙂

      I didn’t get Pat’s bonus, I know I should have, because I’ve seen his forms, and they are just brilliant. I guess I was too fast…

  7. Sonia says:

    This is great. I have been looking for something like this and I didn’t know something like this was available. I love the thought of having more control over the design features on your site. Sometimes you have to outsource, but keeping my costs low are ideal for me. Thank you so much for sharing this Jens!

    • My pleasure Sonia. I bought this on pure impulse, but I am so glad that I did. I keep tweaking the optin-forms and trying to find the perfect combination of design and words to get more subscribers 🙂

  8. Adrienne says:

    Hey Jens,

    I did the same thing, I jumped on it too but then I found out that I won Martin’s giveaway for the custom opt-in boxes so I’m going to wait and see what Martin has to offer first.

    I will say that I purchased this mainly because I LOVE the opt-in box at the end of ViperChill’s posts. They said it was offered in this plug-in but when I installed it and went through them all, it’s not there. Very disappointed I must admit so the jury is still out.

    We shall see though and glad you like it.

    Hope you’re having a wonderful weekend Jens.


    • Hey Adrienne,

      Wow, so you won Martin’s giveaway, that’s awesome. I can’t wait to see what you’ll end up with. Martin is brilliant.

      I’ve also seen the opt-in box at the bottom of ViperChill’s posts, and I thought I would get that design as well. And it was one of the reasons why I bought it. We have a similar design, but not with the social media buttons. Have you mentioned it to suppport? It would be interesting to get some feedback from them. I’d love to have that design at the bottom of my posts.

      I hope you’ll have a fantastic week 🙂

      • Glen Allsopp says:

        I’m more than happy to add this in the next update

        Added to our to-do list.

        Or Jens, maybe I can send you a text file of the HTML / CSS contents so people can add it manually, which you can upload.

        Let me know 🙂

        P.S. Jens thanks a lot for the support!

        • Hey Glen,

          That would be awesome. Please send it to me, and I’ll upload it to my site 🙂

          Your plugin is brilliant, it really is.

          Thank you so much for your comment, and I’ll continue to spread the word about this.

  9. Nicholle Olores says:

    Wow, Optinskin is something new to me Jens and I am happy to know about this. It is really easy when you customize it. As I have watch the video it helps you more to get more subscribers. Thanks Jens, this is great!

  10. Emily says:

    I love the built-in split-testing feature! I really do! I think that you have spent your money on some real good stuff. Thanks for letting me find out more about this! Good luck with your Norwegian site!

  11. Certainly nice for you to have more control over your Opt-in designs, Jens.

    I’m now using Aweber, but didn’t use one of their forms, instead dropped in code from DIY Themes, tweaked it a bit and that was it. BUT I’m not happy with the look of the forms, so will be looking for options. I might create a new form, but nice to know this is out there.

    Hope you have a great week, Sir!

    • Hey Craig,

      It’s great that you’ve switched to AWeber. I simply love their service, and I have been thinking of upgrading to their analytics package for some time, but I need a detailed strategy for how I’m going to use email marketing if I do.

      To me, the split-testing feature of OptinSkin is probably the best feature, that a long with the nice designs 🙂

      Hope you’re having a great week, and that you’re doing some public speaking 🙂

  12. Peter says:

    Jens thanks for the book is a great gift, I now see optinskin tool, it seems interesting. a hug

  13. Kevin says:

    A really outstanding sharing with quite important points. Thanks a lot for sharing.

  14. Alex from Fatcow says:

    Jens thank you for providing a free ebook! I really appreciate it. I really like this Optinskin plugin, and already installed it!

  15. Tim says:

    Just to let you know OptinSkin is pretty buggy when it comes to IE, just have a look at your Optinskin here on your site with Internet Explorer. I know its a clunky browser but it is still one the main ones users use, so if they are going to develop something lets try and get it “bug free” before releasing it. Not just for Chrome or FF users.

    • Hey Tim,

      I had no idea that OptinSkin was buggy when it comes to IE. I am using a Mac, and I haven’t been looking at my site in IE for many years. I was hoping that it was identical in IE and the other browsers, because I absolutely agree with you.

      Thanks a lot for letting me know. I’ll send a support ticket to the creators of OptinSkin to let them know.

      • Tim says:

        Hi Jens

        That would be great I sent them an email and have had no response, the product appears to be great apart from this bug which shouldn’t be too hard to rectify.
        I suppose if we all let them know then something may get fixed,

  16. Saba says:

    Cool Plugin. Btw, how did you manage to include an optin form in the header bar??? I want that too! 🙂

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