A few days ago, I wrote a review of the brilliant book, The War of Art, by Steven Pressfield. The review was just a regular review, the only thing that was out of the ordinary, was probably how enthusiastic and positive I was. I really loved the book. But, for some reason, I started to notice extraordinary traffic to the review, just a few minutes after I published it.
I looked at the statistics, and I noticed that the traffic was coming from Facebook. I had installed the Share Juice Pro plugin, and I could see that more and more people liked my review on Facebook (at the time when I am writing this article, 121 have shared the article on Facebook), but I didn’t understand why. Well, until I received an email that my review had been shared on Steven Pressfield’s Facebook Page.
Looking at his Facebook page, I was happy, I was humble, and I just didn’t know what to say. I wrote a thank you comment, because I was really grateful.
But, the thing is, I have been thinking a lot about this one incident the past days, and not more than a year ago, I would have said that this traffic, and the Facebook share, was all due to luck. Now, after I turned pro, I know that it’s not. This sort of thing happens to people that won’t give up. This sort of thing happens because we sit down and work every single day, and we hustle to become the best we can be.
It might be years until the next time I receive something like this. But, you know what, it doesn’t matter, because I’ll be writing and marketing forever, so I know that it will happen again.
We are not lucky. We work hard, and we reap the benefits of showing up every day.