I have another marketing strategy for you today. It’s one where you have a real time counter at your sales page regarding how many copies of your product you have left to sell. What you tell your prospects is that you have only a certain number of products left to sell, and if they want to buy one, they should hurry.
Image by Compound Eye
You should tell your prospects somewhere at the top of your sales page, that they have to scroll down to the bottom and see how many copies you have left to sell. If you do, your prospects will most likely become curious and scroll down to see the number instead of just leaving right away.
Something may catch their eye that wouldn’t have before and persuade them to buy. If your sales page is any good, with some interesting testimonials, and with videos of your product and some good images, your prospects should become even more interested when they scroll down to take a look at how many copies of your product is left.
If you want the real time update, you can probably buy the script somewhere, or you can probably hire someone to make it for you, this way everything will be automated. You just set the number of products you want to sell, and your sales page will always stay updated in real time on how many is left. Or you can do it the hard way and update the sales page manually, I guess that could work as well… but then the number will not be as accurate as with a script.
July 23, 2008 at 9:09 pm
Hi Jens,
you can add code on Facebook! Try adding the “my stuff” application.
: )
January 2, 2009 at 3:17 am
Nancy, I don’t think that’s what he’s talking about. I’m having the same problem. It’s simple to add a text ad with a photo but not just a banner.
January 2, 2009 at 4:15 pm
Jeremy is right. What I am trying to do is find out how I can advertise on Facebook using the big banners. I can’t see any of the options.
February 2, 2009 at 10:29 pm
Facebook runs banner ads from Microsoft’s Ad Center alongside their self-service ads.
So in order to advertise using the traditional skycraper format you’ll need to create an AdCenter account.
February 3, 2009 at 5:37 am
Hi Tim,
Thanks a lot. I didn’t know that.
April 14, 2009 at 2:18 pm
The question for me with MSN and Yahoo, these days, is… Do I really get enough out them to justify the time invested in design and follow up management? 82% of the traffic to my biggest money site is Google search… 5% is MSN… Facebook isn’t in the top 10.
July 27, 2009 at 2:32 pm
Can anyone confirm if you can create a skyscraper ad on facebook through Microsoft Ad Center and how to do that, please
September 25, 2009 at 6:22 am
I heard that Microsoft Adcenter accounts are for budgets over $1000 monthly. I’m not sure if those banners are better than the normal Facebook ads. If and ad is written and produced properly, then both forms should work ok. -Kris
September 25, 2009 at 7:19 am
Hi Kris,
Thanks for the information. I didn’t know that you have to spend that much to get the banner ads.
I agree with you that the regular Facebook ads can be just as good, and probably a lot cheaper
It’s been a while since I’ve tried advertising on Facebook.
- jens