sly : marketing

How to show your picture next to your articles in Google search results

Google search is by far my best traffic resource. I don’t want to go into details, but most of my traffic comes from people who are using Google to find my content. And, that’s why I have been focusing on understanding Google in my marketing business and for my blog.

Understanding how Google works is actually not that hard. It’s mostly about quality content and relevant content, and in order to get ranked high, we need votes from people. Votes can be links to our articles, or likes  (votes from people on social media). The more relevant votes we get, the higher we’ll rank on Google. That’s the short version.

There are a few things you can do in order to get even more clicks from Google, and one of them is by adding your picture next to your articles in the search engine results page (SERPs).

Like this:

picture in google search results

I have created a video that will show you exactly how I added my picture to posts like my OptinSkin review (the plugin I am using to get people to sign up for my newsletter), my review of Long Tail Pro (the keyword research software I am using). Don’t get me wrong, I don’t add the picture to each of the posts manually. I am only using the specific posts, because they rank high in Google (so they’re easy to find).

I will also explain each step of the process in plain text / images, but it’s probably easier to understand what I did when you watch the video.

Video tutorial of how to show your picture in Google search


What I explained in the video was that it’s really just three steps, and it will only take you a few minutes to do, in order to get Google to show your images next to your articles in the search results page. But, after you’ve done with each step, you’ll need to wait for Google to crawl your site in order for the results to be visible. In my case it took me between 48 and 72 hours.

Three steps to get your picture visible in the Google search results page

1. The first thing I did was to edit my name as the author of all my posts on this blog. I used to use Jens P. Berget (because it’s probably easier for most of my readers to remember), but I had signed up for Google+ with my full name, Jens-Petter Berget. So, I had to change the author name to the same name as I am already using on Google+. You’ll see it at the top of this post.

2. The next thing I did was to add my full name (the same name as I am using as the author of all my posts, and the name I am using on Google+) to my about page. I added a link from my name to my Google+ profile, but, and this is important. I added the rel=author tag at the end of the link. So, this is how my link looks like:

rel author on liks to google plus

3. Go to your Google+ profile, and click on your about page. At the bottom of the about page, you’ll see the words “contributor to”. Be sure to add your site(s). You need to add it as a custom link.

That’s it. Now you’ll just need to wait for Google to crawl your site.

Have you added your picture to the Google search engine results page yet?

I’d love to get your thoughts on this. Is this the first time you’ve heard of this? And, do you believe that it will have any impact at all on how many people that will click on our links (or if will help us brand our businesses)?

47 responses to “How to show your picture next to your articles in Google search results”

  1. Thank you so much for the tutorial! Wonderful job!

  2. Bill Dorman says:

    You would think you could find a much better picture if you were going to go to all that trouble…………doh…………..:).

    I’m thinking you just need to start going by Berget; nice, catchy on word name.

    Good info; what’s a plug-in BTW?

    • A better picture? Well, I only have two, and that’s the best one 🙂

      I’d like to hear you say Berget. It’s probably a lot different than I say it. When I lived in the US, I never used Berget, I used my dads last name which was Andersen (it was a lot easier for people to remember and pronounce)

      A plugin? Well, you’re on – I bet you can’t use any of the awesome plugins that I’m using then 🙂

  3. Carolyn says:

    Hi Jens, Why would I want a picture of me by my articles on Google? Are you trying to scare off my search engine traffic? 😉

    Thanks for the great tutorial. I did all of those steps and will hope for the best! I hadn’t done this before, but I had heard about it. I really appreciate the simple steps!

    • Scare people off? Oh no, you got it all backwards, you’ll get massive traffic and they’ll never leave you alone 🙂

      Well, I read at Bill’s place that you wanted to use his “pumpkin picture”, well, that might scare some people off 🙂

      Keep me updated about what happens to your picture on Google search.

      • Carolyn says:

        Hi Jens, I took these steps but my image hasn’t shown up yet. Does it take a while? Perhaps I got banned for using that pumpkin image. It’s my best side! 😉

        • It took me between 48 – 72 hours, but if it takes longer it might be because of your pumpkin picture 🙂

          • Carolyn says:

            I finally figured out what my issue was. Turns out it wasn’t the pumpkin picture. I had my name in my Google + account as “Carolyn Mohr” not “Carolyn Nicander Mohr”. There isn’t a space for a middle name so I hadn’t added one, but that meant my Google + name didn’t match my author name. Silly me!

            I have changed my Google + name to have my first name be Carolyn Nicander and my last name to be Mohr. It looks a little strange, but then again, it’s better to match the names.

            I’m hoping now my picture can show on the search results!

            • I am so glad that you finally discovered why your picture didn’t show. Many times it’s all in the details. I guess I was lucky, because my name is Jens-Petter and I have been using my name as Jens and Jens P. and Jens-Petter 🙂

              Let me know as soon as you see your picture in the serp 🙂

  4. Jack says:

    Hi Jens,

    Andersen is easy. Every time I visit friends and family in Israel I laugh because there is no ‘J’ in Hebrew so some of them come up with all sorts of interesting ways to pronounce my name.

  5. Adrienne says:

    Hey Jens,

    I did that last year and sometimes mine show up and other times they don’t. Not quite sure why since I did it correctly and of course, I only have one name and that’s how I sign it. I just went back in to make sure I did everything you mentioned and I have.

    Still scratching my head over that one. Then again, I did all the stuff in Triberr when Dino put it out and mine still doesn’t work. Do you think someone is trying t tell me something?

    Thanks Jens.


    • You did? That’s weird. I don’t have much experience with it other than it worked on my first try, and it’s been working ever since.

      Maybe it’s a minor detail that you’ve missed. I don’t think that someone is trying to tell you something. But it’s weird, because your blog is very popular and all good, so it shouldn’t be anything related to that.

    • Scott Allen says:

      Google has said that as of their last update, they won’t be showing rich snippets/profiles all the time.

      What I’m still trying to figure out is exactly how to do this for content other than on my own blogs, i.e., Twitter, Facebook, guest posts, etc.

      • Hey Scott,

        I didn’t know that they won’t be showing rich snippets/profiles all the time. Thanks a lot for letting me know.

        I was also thinking about trying to figure out if it was possible to show my picture for my social media sites, but I have no idea if this is even possible.

        Let me know if you find out.

  6. ABM says:

    Wonderful tutorial, thanks for sharing this useful information, this will defiantly gonna help people. Keep posting, good job.

  7. Thanks for sharing this. i was searching for this thing for last 2 months. and finally got a useful and working tutorial

  8. Hi Jens.

    Thanks for making the great tutorial. It makes such a difference to have your picture in the results. It draws people’s eyes to that result first, even if it’s further down the page.

    I actually used a plugin that someone in my mastermind group developed. It’s called authorsure. I didn’t need to put the rel=author stuff in and it makes it easy for those of us who are technically challenged. Of course, you still have to have the right information in your Google profile.

    Btw – the picture looks fine. I’ve seen some really bizarre ones that turn people off. It’s not easy to find a picture that also draws the eye when it’s so tiny.

  9. Missy says:

    Hi, Jen:

    Did you change your name on the blog because it HAS to match what you use on Google +, if so – I do believe this is the first I am hearing of this. And could be the reason, my pic is not yet showing up on Google SERPS.

    Will change it to match what I use on Google + and see if it makes a difference. But it could also be my theme, someone told me my theme was causing the problem with my image not showing up in Google.

    Will try your tips above and see if finally it shows up. Thanks.


    • That’s exactly why I changed my name. I’m not sure if I had to, but it worked 🙂

      • Missy says:

        Hi, Jens:

        I tried all your steps above and have just one question. Your about page that has the rel author Google + link in it has a (u and o) in the link and my Google + link does not. What is this and why doesn’t my link have it? Or am I grabbing the wrong link?

        Please advise. My about page is below.

        Let me know.


  10. Great advice! I did this a couple years ago and loved the result!

  11. Don’t feel embarrassed! There’s so much to learn! I didn’t realize how powerful it was to create a Google profile and your post brought it back for me. I think my experience and statement should prove to your readers you know your stuff… that’s why I read you and share your posts!

    This makes me think of social media like a great big playground or amusement park and we’re all investigating different things and then reporting back. “Did you ride the roller coaster? No, but I saw the water slide!!”

  12. Elaine Salt says:

    Thank you so much for sharing the information. I agree that it is not really hard to ranked up in Google, you only have to create a quality content that people will be interested to read.

  13. noel says:

    adding my picture to my article can let people see my face and know me for real. i like giving tips and tricks through my articles and didn’t know that when people like my articles it can increase my rank on Google until i read your article. thanks for your tips on this article.

  14. Mark says:

    Thanks for sharing this tip with us Jens – I hope they continue to show rich snippets/profiles – at least part of the time in search results… This is a cool way to make a more personal impression with folks that don’t know yet.

  15. Kieran says:

    Thanks for the tutorial Jens. I’ve had a go on my site, lets see if it comes off! I’ve a little illustration of my face, I wonder if this will bake a difference.

  16. luis says:

    Thanks for the info.
    It was really easy to implement with all the info.
    Now looks pretty good.

  17. Wanda says:

    Wow thanks a lot for this tutorial I really had no idea Google+ could help my business marketing in Google search like this!

  18. Yeah right. That’s quality over quantity. We don’t have to make lots of nuisance post just to make our website rule. Posts worth reading are enough to promote it.

  19. Jason Homes says:

    Your advice is indeed an effective yet simple strategy on how to get notice in the internet while at the same time ensuring compliance to the standards set by Google. Through pictures, the content posted literally have a face and make it more reliable.

  20. Darryl Hudson says:

    Hi Jens-Petter Berget,

    I followed your post here from (OXF) I really enjoyed yor tutorial video how to get your photo to show up in Google’s SEPRs.

    You’ve really nailed with this post b/c all of the changes that’s been made of late, I know that people want see a real person and not some scammer looking to make a quick buck.

    As Google moves toward being more of a social type search engine a photo of real person puts consumers at easy sort of speak, I try to place a photo of myself on all of my sales pages to let my customers & clients see I’m real and not going anywhere.

    Thanks again Jens-Petter Berget hopefully I’ll see you inside of OXF soon.

    Darryl H

  21. Zaheer says:

    Someone suggested a software to me a while ago. I totally forgot the URL.

    Anyway, hope I followed the steps correctly. Just deployed the About page and did all other stuff. Let’s see.

    Thanks a lot for the tutorial.

    PS: The sound of the video is very low. You may want to look into it.

    • Zaheer Ahmed Khan says:

      Hello again,
      Its been over five days since I have made the changes but still no profile picture in Google. Can you please look into my website and see if I did it right? Thanks a ton.

  22. joanna says:

    thanks for your sharing ! its such a coincidence. i was just asking my business partner how do people add their picture in. sorry seems like such an amateur question but i really didnt know. But u answered it!

    Thank u !!

  23. Chad says:

    Google has made it crystal clear the authorship markup is going to play a vital role in rankings. They are not giving up on trying to give the end user the most useful and accurate information available.

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