If you’ve been following what I have been doing during the past months, you probably already know that I’m writing a novel. I have been writing for close to six months now, and I’m very excited. The writing process is awesome.
I might be too much involved in marketing, because I’ve been thinking a lot about how to get my novel published lately (probably too much, because the novel is not finished). Not a day goes by without me thinking about how to get people to buy my book, and how to get a publisher and an agent.
By the way, the book I’m writing is about a serial killer, and I’m writing it in Norwegian. I’ll give you more details later on.
What I won’t be doing
I won’t be sending my manuscript to a publisher or an agent as plain text, and sit back and relax and wait for their response. That’s just not me.
I believe that the process is about marketing. And not just about writing an excellent book, that’s just the first step.
What I am going to do
I believe that I’ll be using at least six different methods to get publishers, agents and potential readers.
I’m going to create a video trailer for the book. Like what Tim Ferriss did:
And I’m going to distribute it all across the Internet.
I’m going to hire a person I know to create an awesome design for the book. I want it to look close to perfect before I send it to someone. You probably know the famous quote, “don’t judge a book by its cover”. It’s true, on the other hand, I don’t believe it’s not true when it comes to marketing a novel.
Look at all the amazing book covers at The Book Cover Archive.
A book needs a website, maybe even a blog. I believe that it’s more important for a book that’s not quite finished. It’s all about expectations. It’s about giving people hope, that some day they’ll be able to read a remarkable book.
Look at A Long Way Gone, that’s how a website for a book should look like.
I will create a Facebook Page, and share content from the book and interesting stories about the creative process and tips regarding how I have been writing the book. I will also be using Twitter to communicate with potential readers.
I will start a marketing campaign that will include paid advertising. It will include Google AdWords and Facebook Ads, but it might also include banner advertising on blogs and discussion forums.
I will write several press releases, and distribute them to newspapers all across the country. I might even send them to various magazines.
I’m going to finish the writing process. I’ll only be using all the methods above if I’m proud of what I have accomplished. I have seen people who have started the marketing many months before the book is finished, but I don’t think I am going to (because this is my first book).
What would you do?
Are you an author? If you are, or not, it doesn’t really matter, but what would you do if you had just finished writing a book and you want it to be published?
I appreciate any tips.