We need to be in touch with our customers, and we need to continue to provide them with quality content. We need to reach out and create engagement.
That’s why we need to understand how to build a list.
How to build a list – the basic elements
There are two things that are important when I’m talking about how to build a list
- A call to action, and
- Be everywhere
The call to action is about giving away something for free, and provide an incentive for people to join your list. Think about it, why should they join? If you can’t “bribe” them, they won’t join. You need to offer something of high quality, it needs to be free, and it needs to be relevant.
On the other hand, it’s not enough. How to build a list is not just about what you offer, but it’s about attention. I could have created a popup or I could be using the same method as the White House, and every single person who visited my blog would have seen my call to action. But, I’m not.
To me, how to build a list, is about being less intrusive, and instead of using popups and “sneaky” methods, be close to everywhere on the blog. This way, most people will see the optin-form without being annoyed.
How to build a list – where to place the optin-forms
Here are some of the features I am currently using:
Subscribe checkbox at comment:
Thank you message for the first comment:
How to build a list – all the options
Subscribers Magnet has a lot of different options when it comes to how to build a list, and, so far I am just using a few of them.
The types of methods you can use are:
Optin Form Within Post
This is how to build a list by placing the optin-form below all my posts.
Optin Form at Sidebar
This is the optin-form I am using in the sidebar.
Subscribe Checkbox at Comment
This is what I’m using to get attention inside the comments.
I can customize a popup, which is the most powerful method when it comes to how to build a list. It can be visible after a specific time, and I can customize the frequency it will be visible.
It shows the optin-form as the footer of the blog.
Form Auto Filler
It automatically remembers all the name/email of the people who have commented on my blog, and will automatically fill the details in the optin-forms.
Optin Form Embedded Inside Comment
Get the optin-form inside the comments. This makes it even more visible than the subscribe checkbox at the comments.
Thank You Message for the first commentator
This is how to build a list by sending an automated message to all the people who comment on my post for the first time. The message can be anything, but it’s an email that you control 100%.
Subscribe Commentator Silently
This option will automatically subscribe all commentators to my autoresponder without any alert.
When people ask me how to build a list, I am always telling them to use Subscribers Magnet, and be everywhere. That’s the best option of when it comes to how to build a list.