sly : marketing

How to promote anything on Thanksgiving

Today is a special day, it’s Thanksgiving and according to wikipedia:

Thanksgiving, or Thanksgiving Day, is a traditional North American holiday to give thanks for the things that one has at the conclusion of the harvest season. Thanksgiving is celebrated on the fourth Thursday of November in the United States and on the second Monday of October in Canada.

And as any other day, Internet marketers all across the globe are using it to earn money. Most of them are doing it the easy way, and I am going to tell you exactly how to do it the easy way on Thanksgiving.

1. Give something for free to your readers or subscribers (a gift)
2. Make them sign up with their name and email to receive it
3. Before they receive the gift, show them a one time offer

Everybody are looking for a gift on Thanksgiving, you provide a gift and a thank you for whatever you are thankful of, and people will want the gift as an appreciation. You are a cool guy for giving the gift and hopefully the gift is something worth downloading.

By “forcing” people to submit their name and email in order to get the gift, you will build a list that you can use to sell to in the future. By providing a one time offer, you can earn money from your free gift. Even though you might not earn any money from the one time offer, you will hopefully build a list from giving the free gift.

I have seen this “marketing trick” many times today, and I have received a lot of various offers. The only offer I did respond to was the Operation Black Box from Sean Wu, it was just too good to not join. It was completely free as the others, but it had so many cool things, I just could leave it alone.

And by the way, happy Thanksgiving!

2 responses to “How to promote anything on Thanksgiving”

  1. Tim says:

    Looks good but it has a bandwidth limit, and you get charged for more bandwidth used. This is all in the fine print, not on the order form. Oh and it doesn’t say what the fee is for going over the limit.. Just that you are required to pay it..

  2. Jens says:

    Thanks Tim, I didn`t know about this bandwith issue.

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