sly : marketing

How People Discover Your Website

It might sound easy, but it’s not as easy as it sounds. Here it comes; there are only three ways that people can discover your website.

Think about it for a second. There are only three ways.

If you cover them all, you’ll get massive traffic to your website.

People will find your website:

1. by using a search engine
2. by clicking on links on other websites
3. by word of mouth

Each of the ways that people discover your website includes many different subcategories. And each of the subcategories includes complex techniques to drive traffic. Therefore, it’s not as easy as it might sound.

I include coverage of your website in media (both online and offline) as word of mouth. If people talk about your website or write about it (offline) without linking directly to it (because it’s offline), it’s word of mouth (or I could say, word of pen).

No matter how hard you try to drive traffic to your website, there are only two things that matters.

1. Quality
2. Uniqueness

What do you think, do you agree?



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