People who utilize technology and networking are the ones who are most likely to get a job by marketing themselves online.
Here are some tips on how you can do it.
Create your own website or blog.
This is the first and most important step. Creating your own website or blog is a great way to share who you are and what you’re about to prospective employers. They’ll be able to learn a lot about you online and get a feel for your personality, professionalism, and goals.
Be positive and share information.
You should always be positive (but also critical), share information about your industry, and make sure it’s a professional, clean and easily navigated site.
Showcase your talents and strengths.
Be sure to have an about page where you can publish your bio, portfolio, resume and contact information.
Update your website and become active online.
Connect with and join job searching forums and associations related to your desired industry. Post on those forums and blogs and share your interaction on your own website or blog by linking to them, republishing your comments, or listing the forums and associations in your blog roll. Become an active member of the online community and always behave professionally. You never know who’s reading your comments.
Participate in social networking and add value.
Add links to great articles you’ve read in your leading industry magazine and your thoughts regarding the article. Don’t just add personal information, about the movies you’ve watched, the food you just ate and so on. Add value for people with similar interests. The two most important places to be when it comes to marketing yourself online in order to get a job is Twitter (follow me on Twitter) and Facebook (add me as a friend on Facebook).
Provide your contact information
You should always provide contact information on your website and in your forum or blog signatures. If they don’t know how to contact you and can’t find the information quickly and easily, they won’t contact you.
Respond immediately when someone contacts you.
Consider actually setting up a unique email address for job related inquiries and website emails and create an autoresponder for that email. That way each time someone contacts you they receive an immediate and professional response that says you’re happy to have received their email and will get back to them as soon as possible.
The same holds true for your phone number. If you’re going to be unavailable to answer the phone then make sure your voice mail message is short, and to the point professional.