sly : marketing

Greenzap names Alexander Sonkin as president

Press release from Greenzap:

LA JOLLA, Calif.–(BUSINESS WIRE)–April 19, 2005–GreenZap, Inc., a consumer-based online buying and spending account service, is pleased to announce Alexander Sonkin as President. Mr. Sonkin will report directly to GreenZap’s Board of Directors.

Prior to joining GreenZap, Mr. Sonkin was CEO of Strategic Business Development (SBD), Inc., an international marketing and consulting company that specializes in the financial industry. Alex brings with him to GreenZap his right-hand man and former SBD COO, Michael Bernstein. Michael will serve as GreenZap’s COO. Mr. Sonkin and Mr. Bernstein are accredited with growing SBD into a multimillion dollar company with over 45 directors servicing hundreds of clients worldwide.

Mr. Sonkin was also a successful derivatives trader and risk manager. He was formerly a member of the Chicago Board of Trade, Chicago Mercantile Exchange, and the Chicago Board of Options Exchange. He has acted as a consultant to a variety of international investment banks as well as commercial banks.

“We are delighted to have someone the caliber of Alex head our team at GreenZap,” said a GreenZap spokesperson. “Alex, with his credentials, experience and background in international marketing and financial services will assist us tremendously in our anticipated growth.”

“GreenZap is a community — an online community where our customers and merchants can transact safely and securely across state lines, across oceans and continents. I’m excited to make the GreenZap name known around the world and making it synonymous with secure spending,” said Alex during a phone interview.

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