sly : marketing

Google Increased Ad Font Size

Outer Court just published a story about Google increasing its font size on Adwords (even with pictures from before and after). Not sure what I think about this. It might be more confusing to the “normal” surfer, what is an ads and what is not? The ads will be a lot more visible with this increased fontsize, and might mean a better click thru rate for Adwords.

This might be a good thing for Internet Marketers and Google, it would mean more revenue, but not for anybody else. And most people using Google are actually regular people and not Internet Marketers.

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