I’ve told you the 5 things I would do differently if I started blogging today, and one of the most important is to keep focusing on my goals. I still think about publishing a new blog post every day; I still ask myself the question, how long should my blog posts be, even though I’ve been blogging for several years.
That’s because things change. People change.
I continue to focus on progress and how to always improve what I’m doing (not just my job, but my personal life as well). I’m writing every single day, not just because I enjoy writing, but because it’ll eventually turn me into a (much) better writer. That’s also why I created my morning routine. I believe that I need to hustle every single day, in order to accomplish my goals.
Comments and Reciprocate
Sometimes, I think that I’m not writing for an audience. It’s just me and my words; it’s like I’m looking for a place to keep my thoughts. On the other hand, I really enjoy the comments. It feels that the traffic and the comments is what’s keeping this blog alive.
The reason I get traffic to my blog, is based on two major discoveries. The first one, is linked to what I wrote about a few days ago. I am still commenting on blogs to get in touch with people. If you focus on building relationships, you’ll end up with more traffic, quality traffic. It’s about reciprocity and that once people get to know you, they become more interested in what you’re offering.
The second discovery, is also based on relationships with people. But, it’s a more direct response. If you join a community with like-minded people, like Triberr, and practice reciprocity, you’ll end up with a community of people helping you to get more traffic.
Search Engine Optimization
I always focus on people when I write, it’s the same when I’m using different methods to drive traffic to my blog. In the end, what people think about what you write, that’s what matters. I still write for search engines, but I understand that no matter how good my technical skills are, I won’t get much traffic if people are not interested.
My search engine optimization method is fairly simple. I focus on two things:
- bounce rate
- time on site
Don’t get me wrong. I still focus on doing keyword research and using the proper keywords in the article, using headlines and metatext and all the other important SEO techniques. But, what really matters to me, even when I’m writing, is to add enough quality links to the article to get my readers to read more articles. My goal is to get my readers to spend more time on my blog. That’s how I keep looking at my stats.
The fourth method of driving traffic to my blog, is to get people to sign up for my newsletter, and once a week, I’ll send the newsletter to my subscribers. This way, I’ll get most of my regular visitors to come back and read my recent articles. I’ll write a short overview of my latest article and I’ll send them the e-mail telling them to read it.
I know, it’s not a very complicated method. I keep focusing on people, by commenting on blogs, sharing good articles, analysing their behaviors on my blog and doing my best to get regular readers to come back and read every new article. That’s it.
I’ve just told you my four methods of driving more traffic to my blog, now it’s your turn. How do you drive traffic to your blog, are you doing anything similar to what I’m doing?