I’ve been blogging for years, and I have believe that I have been evolving, but right now, I’m stuck at exactly where I started. It’s all because of Clicky.
When I started out blogging. I didn’t focus on writing. I didn’t focus on hustling, and I didn’t spend hours a day making my blog into something worth reading. I wanted all the shortcuts, and I wanted to learn blackhat techniques. I wanted to learn methods to get easy traffic. It was all about the numbers. If I just got enough traffic, I would certainly earn money, and that was the whole point of blogging (at least that’s what it felt like at the moment).
Clicky is Google Analytics on Steroids
I have been using Google Analytics for many years. I started using it the day after I launched my blog. I don’t use statistics much, but I have been looking at my stats at least once a month. There are so many advanced features with Google Analytics, and I have written several posts about some of the most interesting features, just take a look at the following posts:
- How to create campaigns in Google Analytics
- How to find Google Analytics Bounce Rate
- How to setup and install Google Analytics in 5 minutes
The thing is, I started out looking at Google Analytics and analyzing my traffic every single day. All I ever cared about was improving the traffic to my blog and the bounce rate. I could sit for hours, just looking at the numbers (I have a masters degree in political science, and I’m suppose to love statistics). I got bored with the stats. I wanted to create. I wanted freedom. And I discovered that all I really wanted was to connect with people, learn from them, and teach them what I know. And in the end, it’s all about having fun. To me, statistics isn’t that much fun. Well, until I discovered Clicky.
Clicky Makes Me Sit and Just Stare at the Screen
I’m not kidding. I installed Clicky about a week ago. And the first thing that happened after I started going through the features is that my eyes got stuck watching one word in the menu. The word was SPY. I love the word spy. It’s so… adventurous.
Clicky made me click. I love that name too. Clicky. I had no idea what the SPY feature was, but that was the first feature I discovered. And it might be the only feature I need. I was stunned looking at the screen and the information I received from my visitors. I was James Bond in my pyjamas, while my wife and kids were sleeping.
Looking at the screen at Clicky, I got information in real time. I was watching who was visiting my blog. I got information about what posts they where looking at, how many actions they performed (one action is just visiting the post), and how they entered my blog. I watched how they had searched Google to end up at my blog posts. And I even got information from the spy feature at Clicky on how the keywords or phrases ranked at Google. This was amazing. More people kept visiting my site, and every few minutes another person arrived, and I got even more information. Clicky made me stick. I felt like I was glued to my chair. It was like I was a teenager playing Civilization all over again (I used to play all day long, and all night, without eating or sleeping. I just forgot about time completely).
Why the SPY feature at Clicky is Awesome and Addictive
Clicky turned me into a spy. I’m spying. I feel like James Bond. It’s a good feeling. What I discovered with Clicky is that I can do tests in real time. The SPY feature makes me see what people are looking at when they are at my blog. I can see what they’re doing and what they’re not doing. I can add a banner, and I can see if the next visitor to this particular blog post will click on the banner or not. I can add some links, I can add more text, or less text or a new headline or whatever in order to test if people will click (take action). I don’t have to wait another day to get some advanced statistics from Google (I know that Google Analytics is awesome, and that they’ll have real time stats as well, but to me, Clicky makes it a lot easier and a lot more fun).
I have completely forgotten about why I was so interested in watching statistics. Statistics can be a lot of fun, and addictive, and that’s what I rediscovered after I started using Clicky. The problem though, there’s always a problem, is that I’m so fascinated by staring at the spy feature at Clicky, I don’t actually know that I’ll use the statistics for anything, other than watch my visitors enter and exit my posts.