I just received news of a beta release of free software that helps people market online while making it easier for them to find what they want on the Internet.
The Free Traffic Bar is a slim toolbar that installs in Internet Explorer or FireFox browsers running under Windows. The toolbar is similar in appearance to toolbars from Google and Yahoo that many people already use on their computers every day. But toolbars from Google and Yahoo ONLY provide you access to THEIR search results. The Free Traffic Bar� lets you search from over 70 different search and research tools, including such well-known giants as Google, Yahoo and MSN, but it also lets you do searches for specific categories like new, reference, people, software, audio, video, pictures, opinions and many more. A highlighter tool lets you highlight the phrase you are looking for on any site – even if you didn’t do a search.
In addition to the 70+ research tools, the Free Traffic Bar� also provides access to over 50 of the web’s best free and low cost marketing tools and lets you analyze web sites for such elements as site popularity, broken links and quality of design..
Members using the free toolbar also have the opportunity to create headline ads about their products or services linking to their own web site. These headlines are shown to other users of the toolbar in rotation. While toolbar users browse the web, they are generating advertising credits as the headlines rotate, gaining credits to show their ad to other users. As they invite other people to join, they also generate additional credits as their referred members browse.