You can drive a lot of traffic to your website or blog if you start using images and if you start optimizing your images for Google Image Search.
A lot of people are using Google Image Search and you can get a lot of free traffic if you just start doing some minor changes.
There are many ways to get traffic from Google Image Search; you could insert keywords into your Alt text and name your images with descriptive titles and of course you could use relevant text around your images.
I am going to concentrate on five creative ways. The reason that I am only focusing on five techniques, is that I believe that you probably already know the basic ways to get traffic to your images; like inserting keywords into your Alt text, and if you don’t know, you can always find a great article about how to get traffic from Google Image Search.
My first creative way to drive traffic to your website using Google Image Search is to use images about really hot topics. My best example is probably about Britney Spears. She is still a really hot topic, but a few months back, she was probably the hottest topic in the world. You didn’t need to write a blog post about Britney Spears, but you could have used her as an example and used an image of her in your blog post, and finally, you could have used an Alt text with a really hot keyword about Britney Spears.
You’ll be randomly paired with a partner who’s online and using the feature. Over a two-minute period, you and your partner will:
- View the same set of images.
- Provide as many labels as possible to describe each image you see.
- Receive points when your label matches your partner’s label. The number of points will depend on how specific your label is.
- See more images until time runs out.
After time expires, you can explore the images you’ve seen and the websites where those images were found. And we’ll show you the points you’ve earned throughout the session.
My third creative way is to include more than one keyword in your image title. It’s easy, just use hyphen in the name. For instance, if I wanted to use an image of google image search, I would have at least used the name google-image-search.jpg, but I could have also put another important keyword in there, maybe google-image-search-traffic.jpg?
My fourth creative way is to create an image site map. Create a page where you link to all your images. Site maps are great for SEO in general, maybe they are just as great when it comes to images?
My fifth creative way to drive traffic to your website using Google Image Search is to use images from topics/categories with few images, but many searches. Just do a search using Google Image Search and see if you can find a lot of images for your keywords, if you can’t, then great. You won’t have much competition then. You might have to guess when it comes to the amount of people who are actually searching for images with your keywords, because I don’t really know how to find out how many searches people do for images. Anyways. You are looking for keywords or categories with very few images, but with a lot of searches.
Even though it might not help you at Google Image Search, you should always think about the best way to present your images. Remember that small images loads faster and unusual images are always the most interesting.