Ask Questions

Today I had an interesting experience. Our college had a seminar with 40 kids from high school. I created an assignment, and I asked them to create a marketing strategy for our college. I wanted to know, what would the kids from high school do if they were going to market our college? I received a lot of interesting strategies, and even though I haven't read them all thoroughly, my guess is that we'll be using a few of the tips for next years marketing strategy. Asking your targetted customers how you should improve yourself is one of the wisest things you can do, no matter which business you are in. In our case, it was completely free as well.